Comments on: Web analytics showdown: Woopra vs. Google Analytics

By: Website analytics: 4 handy desktop tools | Royal Pingdom

Website analytics: 4 handy desktop tools | Royal Pingdom — Tue, 08 Dec 2009 12:50:29 +0000

[...] a manual connection, you can reduce the bandwidth requirement for your internet connection. (See Woopra vs. Google Analytics for more info about [...]

By: Weekly Web Analytics News Roundup – 6th Nov 09 | Actionable Analytics

Weekly Web Analytics News Roundup – 6th Nov 09 | Actionable Analytics — Fri, 06 Nov 2009 15:55:26 +0000

[...] for like comparison of Woopra and Google Analytics – challenger tool that is also free (kind [...]

By: Sarah Stewart

Sarah Stewart — Fri, 06 Nov 2009 07:19:57 +0000

How does statcounter.com fit in with these tools?

By: Daniel Foster

Daniel Foster — Mon, 02 Nov 2009 17:30:52 +0000

John, thanks for providing the clarification regarding data retention. Taking a look at the upgrade page on the Woopra site, one simply sees “data retention” followed by a time period. Perhaps you should indicate that this only applies to segmented data? It’s easy to see how a customer might get mixed up as no information about what type of data being retained is present.

In addition, have you considered giving users the option to export this complex segmented data and store it themselves?

Woopra is a great piece of software and I look forward to seeing what features the development team rolls out in the future.

By: AnneC

AnneC — Mon, 02 Nov 2009 11:27:01 +0000

Very useful, thanks. Whilst I was head of IT for a major retailer we assessed moving away from our existing tracking system (Coremetrics) to GA. What stopped us was the delay in getting data – large businesses run on instant customer data these days and if you don’t get any feedback during a one-day major campaign, you are in trouble.

By: Link: Woopra versus Google Analytics

Link: Woopra versus Google Analytics — Mon, 02 Nov 2009 08:23:07 +0000

[...] only updates every few hours.Now that you know some of the main differences between the two, the Royal Pingdom blog has covered many other key differences and similarities between the two services.Quote from the [...]

By: John N Pozadzides

John N Pozadzides — Sun, 01 Nov 2009 08:58:12 +0000

Daniel,

This is an excellent comparison of the two services. I would like to add a couple of things which might make a bit of a difference as well in the grand scheme of things.

First, as you’ve probably seen since you were part of the beta test, Woopra is maturing and adding new features regularly. GA has been fairly stagnant for years. And you can expect to see us continue to roll out new features going forward that will simply become available to Woopra clients as part of the routine updating process.

Secondly, a clarification on the data retention. There are two different types of data that Woopra archives. We have all that boring stuff that you were referring to such as browser types, pageviews, etc. – and this data will be retained forever, because it can be archived and kept as reports in the same way Google does it.

The second type of data is the much richer, fully segmentable, and non-archived data that allows for highly customized reporting which even GA cannot match. In order to achieve the segmentation capability every single piece of data must be kept in our database along with it’s relation to every other, and this is extremely costly. It is this level of data which is only kept for the retention period listed in our paid plans.

So, for example, in a year, you could always go back and look and see how many visitors you had in a given month. Or what browsers they used, etc. But if you want to be able to go into the Search tab and see the entire click stream and every visit associated with a particular user who made a purchase on your e-commerce platform, well for that data you would need to be on a paid plan.

Hope that helps a bit. But again, great review and I appreciate the balanced opinions.

Cheers,

John P.

By: WCW inSIGHT » Weekend/World Business/Sales Management: Focus On … | Management Business Wisdom

Sat, 31 Oct 2009 02:03:32 +0000

[...] Web analytics showdown: Woopra vs. Google Analytics | Royal Pingdom [...]

By: craig kaplan

craig kaplan — Sat, 31 Oct 2009 00:26:31 +0000

One area that might be worth the cost of Woopra over GA is whether GA is slowing down your site pageload. Full disclosure: Woopra uses us (Edgecast.com) to deliver their JS files. In 100s of performance tests we run for our clients and prospects, we notice that 3rd party referrers really drag down overal site performance. Ensuring that your analytics tool is not the culprit, may be worth the $5/month alone (especially if you’re an ecommerce site).

By: Robert Stinnett

Robert Stinnett — Fri, 30 Oct 2009 16:13:55 +0000

Thanks for the side-by-side comparison. As you stated, one of Woopra’s biggest features is the real-time desktop interface. For many web properties I work with, one of the common requests is the ability to see in real-time who is visiting, where they are going, etc. I think this is a major plus for Woopra and one of the reason I’m starting to recommend it to a lot of folks.

Secondly, Google Analytics is great — if you have someone on staff that can understand that data. Woopra is a little more user-friendly for the smaller sites out there, and I can see it even being used with bigger sites to help show real-time data for certain segments of the site.

Competition is always good, and Woopra definitely is some good competition worth checking out!

Rob