Google began strictly as a search company, and it’s still their bread and butter. However, as the company has grown, it’s spread its tentacles like a giant octopus out to most parts of the Web. A benevolent giant octopus, providing lots of highly useful services, but a giant nonetheless. Try surfing the Web without touching a single Google service. It’s impossible.

Google even shows up in places you’d never expect it to. For example, you know those “captchas” that websites and online forums use to verify that you’re human? Google bought reCAPTCHA in 2009 and is currently using the captcha input from hundreds of millions of users to improve its text recognition software.

But that’s just a tiny little service. Let’s see where Google has a more dominant presence, starting with, but not ending with, search.

Search

That Google is the King of Search isn’t a surprise. That’s what they’re known for. But just look at how dominant they are.

The search market share numbers will vary a bit depending on the data source, but regardless where you look, Google is crushingly dominant in all aspects of search. And most of all, in the mobile sector:

Online Ads

Aside from being a search giant, it’s widely known that Google makes the vast majority of its money on ads. It’s been a golden goose for the company ever since they came up with Adwords and Adsense, and makes up 97% of its revenue.

That’s not so strange, when you consider that Google also serves ads on a huge number of websites in addition to its own very large web properties. Google actually serves ads on more websites than any other company.

We couldn’t find stats for mobile ads, but from what we understand, Google is at the top there as well, especially after buying AdMob last year.

Web Analytics

Google Analytics is the most-used web analytics service on the Web, by far. If you’re visiting a website, there’s more than a 50-50 chance that it’s using Google Analytics. (This blog, for example. See, you’ve already touched Google, ever so lightly.)

Online Media

Google’s video site, YouTube, isn’t just the biggest video site on the Web, its videos are also the most frequently included on other sites, for example embedded in blogs.

Feeds

Feedburner is used by a ton of blogs for publishing RSS feeds, and Google Reader is the most widely used feed reader service available. We didn’t have exact stats for Google Reader, so in this case we settled for stats from our own blog. There will be some variations from blog to blog, but the overall ratio should be similar.

More areas where Google is huge

The examples so far were just some of the more known examples. Google has a very strong presence in a variety of other fields as well.

• Mobile phones. Android, as a mobile OS, is growing fast and is reportedly catching up to iPhone and Blackberry.
• Web browsing. Google Chrome is currently the third-largest web browser in the world, and its market share is increasing faster than any other browser. Chrome has tripled its market share in the last year.
• Email. Gmail is one of the very largest email services out there, in competition with Hotmail and Yahoo Mail.
• Office applications. Although perhaps not yet in a position to threaten its desktop counterparts, Google Docs is a very usable and popular office suite.
• Blogging. It’s not as dominant as it was in its heyday and under attack by services like WordPress.com (and self-hosted WordPress blogs), but Blogger is still one of the largest blogging services in the world.
• Maps. Google Maps is the most popular maps application on the Web and is used by a huge number of mashups and applications, and provides mapping functions for iPhone, Android, and more. Google’s Map API is the most popular web API out there in terms of adoption and usage.
• CDN (Content Delivery Network). Google hosts a number of popular JavaScript libraries (like jQuery) on their CDN, which is used by a ton of websites. As many as 37.6% of the sites that use a CDN connect to Google.

Google is also dipping its toes in a variety of other projects of interest, and any one of them may become a big factor in the future. Think of them as potential up-and-comers:

Google up-and-comers?

• Operating systems. Aside from the already successful Android, Google also has the Chrome OS project that is being released this fall. It remains to be seen how successful it will be, but it certainly has potential.
• DNS. Google has already launched support for people to use their DNS servers instead of that of their ISP. It’s not unthinkable that Google will expand its Google Public DNS offerings down the line, competing more directly with services like OpenDNS.
• Social. There’s the possibility that Google may some day be really successful in social media, the one section right now where they can’t really seem to get a good grip on the market. Orkut, while very popular in some regions (primarily Brazil), hasn’t had quite the worldwide success Google would have wished, and Google Buzz has more or less flopped.
• Television. There’s been a lot of talk about the forthcoming Google TV. We’ll see where that leads.

Our list here is far from complete, but you get the idea.

King Google

The exact numbers in this article really aren’t the point. The point is that Google has an enormous presence on the Web and the Internet. Google is far from being just a search company anymore. It’s become an ad-funded Internet leviathan.

Impressive, isn’t it? ONE SINGLE COMPANY with such a dominating presence in so many areas online. It’s not hard to see why people sometimes joke that Google IS the Internet.

Data sources: Google, BuiltWith, StatCounter and Wikipedia.

Do you live in a country that loves Apple’s iPad? Most of us probably think we do, but we wanted to be able to tell you for sure. So even though we have written about the iPad many times before, it’s now time for us to tackle this hotly contested topic again.

Read on to find out, which countries are the most iPad-friendly.

Perhaps you live in one of them.

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Display resolutions are increasing every year, something that’s being taken to its extreme with the recent “retina display” trend that came with the latest iPad. The jump in onscreen pixels is massive, and such displays are soon bound to make their way into regular laptops and desktop displays, perhaps as soon as this year.

This development will have a profound effect on the size of the graphics resources necessary for websites, which ultimately will make websites bigger, more bloated and slower to download. That is, if we don’t change tactics.

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The juggernaut that is Facebook is quickly approaching 1 billion users, so the social network is growing at a rapid pace overall.

But if we look at some of the latest figures available, it would seem that Zuckerberg’s creation is not gaining users in every corner of the world.

In fact, in one country, Facebook has lost 16% of its users over the last six months, the equivalent of over 200,000 users. But in another country, Facebook has gained almost 17 million users over the same period.

What countries are we talking about, you ask? Read on and we’ll tell you.

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Developers who want a portable computer to code on, which is thin, light, sleek and yet powerful, may now be getting another option in an ultrabook from Dell. What makes the “Sputnik” ultrabook different is that it runs Ubuntu 12.04 Linux and it’s tailor-made for developers.

Every Friday we bring you a collection of links to places on the web that we find particularly newsworthy, interesting, entertaining, and topical. We try to focus on some particular area or topic each week, but in general we will cover Internet, web development, networking, performance, security, and other geeky topics.

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“Photograph what is close to you. Share it with the world!“ That’s one of the headlines on Aday.org, a global project that will attempt to document what goes around the world in one day.

This all takes place on Tuesday May 15, 2012, and Pingdom will be participating.

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