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Text ads can be smart, funny, and sometimes unintentionally hilarious when they show up in the wrong context. David, our web designer and marketing maestro here at Pingdom was surfing the web last night and put together a list of really funny and original text ads from Google Adwords. We liked them so much that [...]
Google is about to make landing page load time a factor in their AdWords Quality Score. The goal is to reward fast-loading websites and punish slow-loading ones, all to improve the ever-important user experience. From Google’s Inside AdWords blog: Keywords with landing pages that load very slowly may get lower Quality Scores (and thus higher [...]
Since February 8, the Joost website has had outages almost on a daily basis. Some short, some up to an hour long. With a full week left of February, the website has already been unavailable for a total of five hours and ten minutes this month. This can be contrasted with January, when they had [...]
Google News and Yahoo News are the two largest news aggregators (and news search engines) in the world. Both Google and Yahoo earn their money mainly through advertising, and these websites have so much traffic and so many page views that any downtime they have will be very expensive since it becomes the equivalent of [...]
We have just launched a campaign on the Pingdom website. Why do people use uptime monitoring? A huge reason is to know if there is a problem with their websites or servers. No one is immune against downtime, but sometimes it can be hard to explain the point of using uptime monitoring in a simple [...]
We wrote about the results of our Firefox campaign a couple of days ago. In short, a free offer made lots of people switch web browsers to Firefox. We had expected that a lot of people would install Firefox and come back to our website to be able to be able to sign up for [...]
That domain names have become big business isn’t news to anyone. It is often likened to a virtual real estate business where millions of dollars are at stake. We were curious to see how the most expensive domain names are actually being used today, so we decided to find out. Kate Donahue from Sedo was [...]
After noticing that his blog was slowed down by some advertising scripts he had put in, blogger Abdylas Tynyshov (a.k.a. Ades) used Pingdom Tools to test how different advertising scripts affected the load time of his blog. Testing websites like this is one of the main reasons why we created the Full Page Test in [...]
Whenever a website goes down it loses exposure. Downtime is always bad, but for some a little bit of lost exposure now and then doesn’t matter all that much. For others it can be a very expensive affair, for example websites that get their income from advertising. The effect of lost exposure is relative to [...]
